Battle of the RSS readers: Bloglines versus Google Reader
– posted October 2nd, 2006 by Laurence Veale Comments (7)
Both Google Reader and Bloglines have recently made changes in attempt to win back users. As a daily user of Bloglines and someone who had previously given up on Google Reader, I decided to put them through their paces, comparing them on a number of features and awarding a point for a win or draw for each.
The results?
While Google Reader has a superior user interface, it is let down by not picking up new feeds consistently and not recognising the addition of some URLS.
Exporting and Importing RSS subscriptions via OPML
An excellent feature in most RSS readers is the ability to easily import and export all your subscriptions. This involves simply exporting your feeds in an XML format called OPML and then importing them in another reader. It makes it really easy to switch from one reader to another, particularly for comparison purposes.
In both Bloglines and Google Reader importing and exporting is a cinch so in this regard, it’s a draw.
Score: Bloglines 1, Google 1.
Update of RSS feeds

I cleared all the latest feeds from both RSS readers and left them for 12 hours. The result? Google Reader had quite a few less new feeds than Bloglines. How can I trust that Google Reader is picking up my feeds? To be honest, I can’t.Bloglines takes the points.
Score lies at Bloglines 2, Google 1
Response time

In his otherwise great review on the Google Reader, Tom Raftery describes it as a fast interface. I disagree. There is sufficient lag between clicking on a category and the feeds appearing. So much, so that Google display a bubbling beaker in place of an egg timer. Cute but no cigar
Score: Bloglines 3, Google 1
Adding a new RSS feed
While adding a new feed looks initially much easier with Google, it fails to pick up some feeds that Bloglines does. The error message is potentially misleading, “No feed available for www.ireland.com” while Bloglines picks up a number of different feeds for the same site.
This is a similar problem to how regularly feeds are updated, I simply can’t trust the accuracy of Google at this stage
Score: Bloglines 4, Google 1
Additional functionality
Google has great functionality, and for me, seems far easier to use. Feeds can be starred (i.e. highlighted or flagged), shared, emailed with all options very close at hand.

In addition, Google Reader has a great variety of browser based widgets or bookmarklets. Bloglines offers bookmarklets too, but struggles with how to describe them.

For example, both readers offer the facility to add a site instantly to your subscriptions from your browser. Google labels it “Subscribe as you surf” while Bloglines offers the potentially confusing “Easy Subscribe Bookmarklet” and a “Get a Subscribe To Bloglines Button”. What’s the difference? To the uninitiated, it’s not too clear and given that RSS penetration is so poor, users need all the help they can get. Infact, on their Reader blog, Google do just that in a short video overview of how it all works.
Also worth a mention is Google’s ability to tag feeds. Like Delicious and even this blog, the same item can live in multiple categories.Points go Google on this one but they still trail Bloglines.
Score: 4-2 in favour of Bloglines
Visual & Information Design
There’s no doubt about it, Google’s user interface is one of its key strengths. It’s clean, intuitive and tidy and is consistent with the likes of Gmail and Google Calendar. Points to Google on this one but they lose the battle of the RSS readers
Final Score: Bloglines 4, Google Reader 3
Key issues with Google Reader
I really want to use Google Reader but at the moment. I really love the interface but I just can’t trust the content it delivers. The key obstacles are:
- Feeds are not consistently updated
- New feeds are not always recognised
- It isn’t the quickest
That’s not to say that Bloglines has a superior offering, but I’ve come to trust the content it delivers and as you may have read elsewhere, content is still king. Having said that, these two readers are both free so you can easily sign up and make up your own mind.
Who else is talking about Google Reader?
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7 comments so far
1. Liam Morrison on Oct 3rd, 2006 - 12:45
Hi, good post, but I’d debate a couple of your points. First of all, on response time. Google Reader was really fast, but its speed of response slowed as soon as it relaunched with the new design in the last few days.
I think the speed at which feeds were updating also slowed at relaunch.
I’m assuming that their infrastructure is under pressure at the moment, but that speed will get back to normal as soon as Google adjust to demand.
On Visual and Information design, I’m not sure that Google is being completely consistent. While we have always had “labels” in both Gmail and Reader, we now have “tags” replacing labels in Reader, while making “tags” appear like folders, which is something that Google had moved away from with Gmail.
2. Lar on Oct 3rd, 2006 - 16:22
Hi Liam,
I hope it does speed up, both with regard to response times and feed updates.
I agree with you on the last point, why don’t they call them labels and why do they appear as folders?
I’m speculating here, but perhaps Google are looking to convert users of other RSS readers and are using an analogy those user are most familiar with. Answers on a postcard to the Google Reader blog!
3. Mihai Parparita on Oct 3rd, 2006 - 19:52
Thanks for for the thorough (and fair) review. Regarding the latency problems that you saw, we’ve just fixed an issue where we weren’t crawling certain feeds. Things should be better now.
Mihai Parparita
Google Reader Engineer
4. David Moore on Oct 10th, 2006 - 16:10
useful article, Laurence, cheers. So why should I dump my loyal desktop RSS reader - NetNewsWire - in favour of a web-based version?
5. Lar on Oct 10th, 2006 - 17:59
Ciao Dave,
For me, the key thing with web based RSS readers is portability, so regardless of what PC, laptop or device I’m on, I’ll have my subscriptions synchronised rather than the duplication of using a desktop reader in one place and a web based version on the other. So keeping track of what you’ve read and what you haven’t is difficult when using different readers.
6. David Moore on Oct 15th, 2006 - 03:55
Sounds like a good enough reason.
Hope you don’t run into the same problems this guy’s having:
http://shanehenderson.newsvine.....66#c330456
7. » Using Google Video to suggest a change to Google Reader user interface - iQ Blog on Jul 11th, 2008 - 10:33
[...] this month, I posted on Bloglines versus Google Reader, comparing the two RSS Readers. Since then, Google have made it a much [...]
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