Interview about the relaunch of cnn.com

 – posted July 2nd, 2007 by Brian Donohue     One comment

CNN.com just relaunched yesterday. Our colleague David had a chance to interview the team about the new design and the development effort.

They seemed to have followed a true user-centred design process, with user interviews and repeated rounds of user-testing. Here’s one of the insights from those interviews:

“One example is that aggregators were really picking up steam at the time and a few of our internal folks theorized that maybe CNN should go in that direction. But what we heard loud and clear from our users is that CNN provides a filter to all the noise out there - that they rely on us to tell them what matters.”

There are also some interesting opinions on whether it’s better to include more or less content on the homepage.

Have a read of the full interview with the CNN team.

Categories Usability

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