Facebook multivariate testing with our emotions?
– posted November 25th, 2009 by Laurence Veale Comments (6)
Guilt. Am I standing in the way of Liz having a good time on Facebook?
Charity. I really should help James pick a profile picture.
Obedience. Just do it, okay?
Solitude. How useful would a social networking site be without friends?
Laziness. I’ve been too busy meeting Gemma in real life to connect on Facebook. Sorry, Gemma.
Haven’t talked on Facebook. Maybe I have his email address or phone number.
What does all this mean? Are Facebook experimenting with guilt-trips and other emotive messages to get you to engage? You betcha.
And what can Facebook tell about you from your profile and what message types you respond to?
Me? I’m a 33 year old male Socially Helpful Introverted Talker. I think we need some new demographic classifications.
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Categories Spotted, Web analytics
6 comments so far
1. Jase on Nov 25th, 2009 - 07:45
Sometimes I feel like shouting at facebook “I fucking live with Stephanie. I see her every fucking day, face to face, at breakfast time, at dinner time, all the fucking time. Don’t get me wrong, facebook, I think she’s alright. THAT’S WHY LIVE IN THE SAME HOUSE AS HER. I don’t fucking need to reconnect with her. She’s my fucking flatmate. Writing something on her wall is a waste of my fucking time. Fuck off.” And then I remember facebook isn’t a person.
2. jean on Nov 25th, 2009 - 13:19
Facebook has become like a pesky person at a party who keeps reintroducing you to people you already know, or dragging you over to talk to people you’ve already had a conversation with five minutes ago.
3. Matt Finucane on Nov 25th, 2009 - 18:22
I blame Mafia Wars.
4. Laurence Veale on Nov 25th, 2009 - 18:34
@Jase anthropomorphicism? I think there’s a cream for that.
@jean That’s why they’ll always find me in the kitchen at parties (they made a song about me in the eighties)
@matt There’s definitely a film about that. Infact, there are 3 - Godfather 1, 2 & 3
5. Niamh on Dec 2nd, 2009 - 11:42
My friend removed her relationship status ‘Single’ from Facebook, in a fit of who’s business is it anyway?
All her friends then received an update ‘XXX is no longer single’…causing much excitement and further facebooking…
6. Multivariate Testing on Dec 31st, 2009 - 23:36
I love how you made all this relate to multivariate testing!!! The truth is facebook does make you feel guilty for not saying hello to people. In my case I make it a point to NOT say hi when they suggest this to me. The people of facebook know exactly what they are doing.