Online Advertising
Have you been considering online advertising and like to know how to go about starting off planning an online campaign? This seminar will help you to put together an overall strategy for using online display advertising as part of your digital strategy
This workshop is hosted by Shenda Loughnane
WHEN and WHERE?
June 11th: 2pm - 5pm
Radisson Royal Hotel, Golden Lane, Dublin 2.
More about this venue
Why do you need this workshop?
You have been considering online advertising and would like to know how to go about starting off planning an online campaign.
This workshop will help you to put together an overall strategy for using online display advertising as part of your digital strategy.
This workshop is part of the Bootcamp ONLINE MARKETING stream.
You may benefit from attending the other workshops on this stream.
What we'll cover
The workshop will cover the key aspects in the creation of an online campaign:
- Putting together a brief
- Deciding what elements of online to use (viral Social networking, display)
- Developing creative work
- Planning media activity
- Tracking and measuring success
- Budgeting for online activity
What will you get out of it?
After attending this workshop, you will know what are the elements that make up an online campaign. You will be able to prepare a brief for an online campaign and you will be able to budget for online activity. This workshop is delivered by Shenda Loughnane, Managing Director of ICAN
When and where?
June 11th: 2pm - 5pm
Radisson Royal Hotel, Golden Lane, Dublin 2.
More about this venue
