Audits Archive: 2006

Making the Most of your Homepage

— Published December 7th, 2006  |  by David Moore

How do two major banks' personal banking homepages measure up?

FMCG no WWW in IE?

— Published October 16th, 2006  |  by David Moore

Fast-moving consumer goods (FMCGs) are the brands we see and use every day - including food, drinks, soaps, toiletries, and the like. And the major marketing campaigns surrounding these products mean we're frequently bombarded with their ads on our TV screens. So it's reasonable to think they would have a prominent position online, too. Reasonable, but not actually true in Ireland.

A very long journey - Redesigned Irish Rail website fails users

— Published January 30th, 2006  |  by Paul Fitzsimons   |  11 Comments

Website redesigns should improve the experience of using the site. So why does the new Irish Rail site have at least as many usability problems as the old one?